September 19, 2017

How to Give Your Clients the Best Tanning Experience

Some people are avid tanners who can’t possibly consider going into a new week without a tan. Some people are new to it or tan only for occasions. Professionals offering spray tanning as a service need to be able to accomodate all types to keep them coming back for more!

Here are a few tips to guarantee that your spray tan service will attract and keep clients and maintain a stellar rep!

Healthful Recommendations

Spray tanning should never feel like going through a grocery line to a client. Every person is different and wants to look their best. Professionals should always prelude tanning with full disclosure about the process, and how to make it stunningly successful. Some key aspects to let your clients know about are:

  • Skin preparation including exfoliation and cleansing. Advise clients on the benefits of using products like the b.tan coffee scrub with coffee before applying any tanning product.
  • Drink plenty of water. Moist skin and open pores are more cohesive with spray tans. Being hydrated is good for wellness and the tanning experience. Minetan Coconut Water is also a good choice for external skin moisturizing.
  • Education on what spray tans do and do not affect. It doesn’t ruin tattoos. It doesn’t react with hair. It can stain hands, etc.
Prep for First-Timers

Some people do not know what to expect during a tanning session. All they know is word-of-mouth information from other clients. This, by the way, is the primary reason to ensure good experiences. Properly introduce new clients to the daunting first-time process!

  • Let them know what they’ll be wearing during the session. Us experts all know it’s ideal for maximum exposure with as little lines as possible, but keep in mind how daunting this may be for others, especially our lil’ first-timers!
  • Describe your choice of tanning equipment. Show clients how a device like the Minetan Bronze Babe tanning kit is a gun not to be scared of!
  • Fully educate new clients on post-tanning. Make sure they know how to shower correctly afterward, and how to preserve their tans. Recommend a Gradual Tan for maintaining the glow afterwards!
  • Arrange your tanning station for privacy. Eliminate any privacy concerns with things like opaque tanning tents. And maybe compliment your clients babein’ bod to make them feel comfortable!
Making the right choices
Most importantly, discuss a new client’s ideal skin tone before the process begins. There is a huge spectrum of color and base choices with spray tans, with the most extensive range on the market from MineTan. Many people think that darker is always better. This is not always the case. The perfect color is achieved when many factors come together. If true darkness is the eventual goal, many sessions could be needed. This is a great opportunity to create returning clients with future discounts, regular appointments, and other beauty services. By having a range of tans and brands on offer and the ability to educate your clients on what they’re looking for and what will work for them, you’ll show off your expertise in the area and make your service all the more desirable!

Again, the key to growing a successful and reputable spray tan business is captivating a loyal clientele. Always use reliable tanning devices, and provide a clean, private, and comfortable space. Have plenty of supplemental products to sell that will enhance the service provided. If clients know that your shop is a truly comprehensive place to gain a great look through spray tanning, they will return. They will also convince friends to give it a try!

Happy spray tanning!
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